14 September, 2007

Never too old to rock'n'roll

'Wyldfyre'.  A cheesy Eighties hair-metal band?  So why did I see the logo plastered across the front of a minibus of morose pensioners a few minutes ago, on my way home from work?

I almost fell off my bike laughing, but it gets better: a few moments of research revealed that 'Wyldfyre One' (!) is "a community based, demand responsive, accessible transport service providing public transport links to medical facilities in a rural area" and not, as the name suggests, something from a testosterone-fueled rawk festival.