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25 April, 2006

'Perfect'? For what?

A study reported by New Scientist has found that web sites designed to the golden ratio of 1.618:1 – supposedly the most aesthetically pleasing in art – are less usable than other proportions.

Could it be that the golden ratio promotes appreciation of the overall composition, rather than extraction of specific information?  Hence, is the ratio inappropriate for some web sites (and, by implication, suitable for others)?

[Via Spinneyhead.]

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