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24 April, 2006

Leave No Trace

One thing that won't exactly assist Anathema's attempts at promotion is the fact that when one searches for 'anathema' or 'anathema band' at Google.com, the band's own site doesn't appear*.  Searching for the specific term 'anathema official website' finds it as the no.3 result, but it should really have a high ranking for more generic terms, and for a range of terms.

For a moment I thought something drastic had happened – that the site had been removed from the index, perhaps for illegitimate SEO tactics, but it's simpler than that. Apart from the three words 'AnathemA Official Website' in the <title> tag, the home page contains no text or html links. At all. It's a frameset containing Flash files; the navigation menu is in Flash, as is the introductory text. There's absolutely nothing for a search engine spider to index or follow.

'Make It Right (FFS)'. Is a song on the 'Judgement' album.

*: It's probably there somewhere, but I gave up after the 150th result....

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