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7 February, 2005

Ads in RSS

A large number of people (including me) read the Boing Boing RSS feed, in my case via Bloglines, rather than visiting the website itself.  One result is that we're not exposed to the adverts on the site, and Boing Boing are suffering a loss of revenue.  Their response is to insert ads into the RSS feed.
Damn.  I didn't realise that was technically possible.  I can understand the reasoning behind the new policy, but that doesn't mean I'm pleased.  This minor annoyance isn't so bad as as to dissuade me from reading Boing Boing, but I really hope the idea doesn't catch on elsewhere.

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